! MARKET RESEARCH
Look before you leap. This has become the mantra of market research in the present digital world. Any new business without a perfect market research may bring horrible outcome and it is of paramount importance that a company does this home work for better client and consumer understanding. There are several ways and ideas which S16 can render to accomplish this highly important process.
Geo-based Market research (For India alone)
1. Idea evaluation via E-mail reports
Find what people think about your company, product, offers or services via our extensive e-mail research programmes. We do the marketing, send emails and just give you the reports by which you can have an idea of where your idea or brand stands in the market.
2. Questionnaire based Research (For Coimbatore, Chennai and Tirupur only)
S16 observes your idea or product or services. Designs a questionnaire then move into the field work to collect real time responses from the public. We analyze the outputs and deliver you the final report for your evaluation.
On the whole you can find answers to below given questions at the end of the research.
Geo-based Market research (For India alone)
1. Idea evaluation via E-mail reports
Find what people think about your company, product, offers or services via our extensive e-mail research programmes. We do the marketing, send emails and just give you the reports by which you can have an idea of where your idea or brand stands in the market.
2. Questionnaire based Research (For Coimbatore, Chennai and Tirupur only)
S16 observes your idea or product or services. Designs a questionnaire then move into the field work to collect real time responses from the public. We analyze the outputs and deliver you the final report for your evaluation.
On the whole you can find answers to below given questions at the end of the research.
- What benefits do consumers want from a brand in my category?
- Where is my brand positioned in its current market?
- Is my brand proposition getting through to consumers, and is that proposition unique?
- Do the tangible and emotional aspects of my brand support each other, and how are these aspects linked to my business outcomes?
- How can I reinforce and continue to evolve unique aspects of my brand?
- Is my brand vulnerable?
- What are the unique aspects of my competitors’ brands, and can they be used to my brands' advantage?
